Lubee®
Discover Lubee®, a small rustic and authentic apple
Once upon a time, there an apple called was Lubee®
Discovered by Gradilis fruit tree nursery specialized in the creation and production of apple varieties. It has taken more than 20 years of research to develop Gradictive Cov. A small rustic yellow apple with remarkable and addictive taste qualities.
2007
Selection of resistant parents with high genetic value, then hybridization
2009
Grafting of hundreds of offspring and planting in nurseries nursery
2011
First fruits seen and first crush!
2012
First tree propagation in nursery
2014
Testing and confirmation of multi-resistance to scab.
2017
VOC registration and 09RGB15 name becomes Gradictive
2017
Cardell meets Gradilis at Fruit Logistica
2018
First tree delivery
2019
Innatis acquires the production and marketing license.
2021
Start of brand universe creation
2022
Launch and name reveal, Lubee® at the Fruit Attraction in Madrid.
Unveiling of the Lubee® brand and commercial launch at the Fruit Attraction show in Madrid
Lubee® packaging solutions
A 100% recyclable offer, our Lubee® apples are packed in cardboard trays to eliminate all plastic. A range of sustainable packagings
All the Lubee® packagings are 100% recyclable and plastic free
